The Bankwatch

Tracking the evolution of financial institutions

Credit card companies pursue subprime borrowers

Interesting subtext to the sub prime crisis, as credit card companies, target those same sub prime mortgage borrowers.

Credit card companies pursue subprime borrowers – International Herald Tribune

For credit card companies, the subprime market is a profitable one, analysts and consumer advocates say. Subprime customers, charged higher rates than those with better credit, are more likely to make minimum payments, maintaining balances that generate interest revenue for card issuers, consumer advocates said.

Written by Colin Henderson

September 7, 2007 at 01:04

Follow

Get every new post delivered to your Inbox.

Join 175 other followers