Comments on: Social media is more complicated than “ do it” now http://thebankwatch.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/ Tracking the evolution of financial services Sat, 26 May 2012 18:05:32 +0000 hourly 1 http://wordpress.com/ By: Steven de Blois http://thebankwatch.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29072 Wed, 03 Mar 2010 19:26:07 +0000 http://bankwatch.wordpress.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29072 The answer is “deeper”…agreed.

Getting involved in Social Media with goal of testing, listening & learning was 2009.

Moving forward – 2010 – companies should have a well-defined Social Strategy based on how their clients interact & participate within the social web. They should also put energy into defining a SM Governance Model to align the fragmented approach their organization has today. Thirdly, it might be a good idea to investigate the technology gap with respect to social media – specifically, back-end data, measurement & most importantly, operations.

just some thoughts
Steve

]]> By: Colin Henderson http://thebankwatch.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29057 Tue, 23 Feb 2010 06:05:02 +0000 http://bankwatch.wordpress.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29057 @Ron .. you just reminded me of my pet peeve – any resume which contains the words “social media expert’.

]]> By: Ron Shevlin http://thebankwatch.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29055 Mon, 22 Feb 2010 21:58:06 +0000 http://bankwatch.wordpress.com/2010/02/22/social-media-is-more-complicated-than-do-it-now/#comment-29055 Couldn’t agree with you more. This is what should separate the true social media experts from the rest of the pack.

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