The Bankwatch

Tracking the consumer evolution of financial services

Enterprise 2.0 apps appear to have their very own "change agent" by their fundamental nature

 Dion as usual does a great and highly detailed analysis of Enterprise 2.0 apps and their applicability to large enterprises, such as Banks.

As I was reading, I reelected on my own experiences since leaving a big bank, and working with a small, switched on group, where tools are not mandated, and the best simply rise to the top.  If it doesn’t have RSS then blank stares would ensue. 

But more importantly, the tools are used to the extent they work.  Everyone in the group uses them slightly differently, and there are no rules, but there are common threads, and these are contained in the change agent aspect Dion refers to.

And this is where Enterprise 2.0 platforms have such an interesting story. Because they are highly democratic and egalatarian; anyone can deploy these tools, anyone can quickly learn to use and benefit from them, and they can be used to communicate and collaborate openly with anyone else inside (and often outside) the organization, are inherently viral, they literally tear down the barriers that would normally impede their forward movement and adoption inside the organization.


Enterprise 2.0 apps appear to have their very own “change agent” by their fundamental nature.

Source: » Enterprise 2.0 as a corporate culture catalyst | Enterprise Web 2.0 |

Some of the common threads I have noted.  Very interesting to compare to cubicle land:


  • RSS
  • gmail
  • Google Docs
  • Basecamp/ Campfire
  • reduced email volume
  • conversations driven to Campfire/ IM
  • no-one has a phone on their desk (cell phone in pocket, generally)


  • sharing and information transparency
  • choice for how to information based on tools/ standards (i.e. RSS)
  • power is not centred in information
  • power is centred in expertise
  • no-one is in charge, except the person who has the answer


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Written by Colin Henderson

May 7, 2007 at 22:46

Posted in Uncategorized

2 Responses

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  1. Do you have a website or example to share as to how this works in practice ?


    May 14, 2007 at 10:16

  2. @Alex… No examples yet … in Banking they are millions of miles away from this stuff. In other industries there may be some, and if anyone has any, please let us know.


    May 15, 2007 at 16:43

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