The Bankwatch

Tracking the consumer evolution of financial services

WoW Visa Card introduced

There are many affinity cards but this one is slightly different, being tied the virtual reality gaming world of ‘World of Warcraft’.  With 8.5 million users, who display immense loyalty, this cards introduction will be interesting to follow.

The World of Warcraft MMORPG players will get $0.01 credit toward their $14.99 monthly subscription fee after spending every dollar. The rewards are given through points system. There are additional benefits like Purchase Protection, Extended Warranty, Travel Assistance Services, Travel Accident Insurance and up to a 25% discount at select car rental agencies.

Source:  Techshout

Hat tip Pierre-Philippe


Written by Colin Henderson

May 10, 2007 at 09:35

Posted in Uncategorized

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