Nationwide to the future!! – Digital brings cups of tea to branch customers :-/
Really? I mean seriously …. really????
“A lot of people say that the impact of digital is going to remove branches from the high street. We’re forming an alternative view,” says Beale.
Nationwide says that 94% of customers who have used the video links think that the service is a good or excellent replacement for face-to-face meetings. Beale tells Finextra that the building society has made moves to make the system as personal as possible. For example, advisors ask customers if they want a cup of tea and then contact the in-branch team to get one delivered.